Review of Marketing Research. Vol. 4
Naresh K Malhotra
Hardback
Not Available
Review of Marketing Research
In Stock
£153.00 £170.00
Review of Marketing Research. Volume 8 Marketing Legends
Special Issue - Toward a Better Understanding of the Role of Value in Markets and Marketing
Stephen L Vargo and 1 more
Review of Marketing Research. Volume 11
Dhruv Grewal and 1 more
Qualitative Consumer Research
Naresh K Georgia Institute of Technology and 1 more
Innovation and Strategy
Rajan Mays Business School and 2 more
Marketing in a Digital World
Aric University of Illinois and 1 more
Continuing to Broaden the Marketing Concept
Dawn Iacobucci
£85.49 £94.99
Marketing Accountability for Marketing and Non-Marketing Outcomes
V Kumar and 2 more
Measurement in Marketing
Artificial Intelligence in Marketing
Naresh K Malhotra and 2 more
The Vulnerable Consumer
Angela Y Lee
Brand Meaning Management
Marketing in and for a Sustainable Society
